Photography is the most important aspect of a holiday let listing. Making a good first impression with bright and natural photos helps book more guests. Optimise prices in busy seasons and maintain occupancy levels during quiet seasons. Maximise ROI from your apartments.
Whether you’re listing your own flat or managing many flats I’m happy to help. Call me on 07927 936636 or email hello@iain-robinson to find out more.
AirBnB Photography FAQs
How should I prepare my flat for taking photos?
Your photos are a one-off investment which should last for years, so it’s essential to show the property at its best.
The most important factor is to make sure the flat is clean and ready for guests. It should at least be in the condition that guests expect to experience when they book their stay. Every scuff or speck of dust will show up on camera. Windows and reflective surfaces are especially noticeable. Cleaning your apartment in real life is much faster and cheaper than cleaning it in Photoshop!
Please make sure the lights all work – I don’t need them to take your photos but sometimes it looks better to have them switched on.
How long does it take to shoot and edit my photos?
I need at least an hour to shoot a small flat. If possible I like to spend more time because this results in better photos. Straightening lamps and furniture, arranging pillows and cushions, hiding cables etc all adds up.
Editing photos to look natural can be a slow process. It usually takes at least two business days to deliver edited images. If you need them sooner I’ll do my best to accommodate this, but please let me know before the shoot.
I’m often available with a week or so’s notice but always need to prioritise longer term projects. If you need photos urgently and I’m busy I can put you in touch with another reliable photographer.
How much do AirBnB photos cost?
I charge £99 for a one bedroom property in central Edinburgh. If you have a flat in a good area this will provide exceptional ROI.
If you have a larger property please contact me for pricing.
Why is this so surprisingly affordable?
I enjoy shooting AirBnB photos because it’s a straightforward process which delivers clear value to the client. This doesn’t require meetings and bureaucracy. It’s also a good way to keep improving my interior photography in between bigger jobs.
My standard prices are based on the assumption that there are no people in your apartment. If you really need photos done while guests or housekeepers are present I charge £375 per half day (up to four hours, paid in advance). Please bear in mind that the photos will be much better if your apartment is empty.
How many photos do I need for my listing?
AirBnB specify a maximum of 25 photos per listing in their photography guidelines. It seems sensible to keep within the recommended amount unless you have a larger property with several bedrooms. Vertical photos can be combined into diptychs to reduce the total number of images.
Do I (the owner) need to be there to supervise?
It’s always best to meet new clients in person at least once to discuss how you would like your listing to look.
After that I’m quite happy to do your photos on my own if you send me the entrance code. This is helpful for me because it can allow more flexibility with timing and weather.
Can you still do my photos during the pandemic?
Yes. Residential property photography is permitted within current public health laws. I always work within current legislation (but might not have updated my website recently).
Currently I’m happy to shoot properties if they are clean. Please have windows open in each room if we need to be in the property together. I’ll wear a mask and clean my hands regularly. Please wear a mask if we are in the property together.
If you are in any doubt whether you might have been in close contact with infected people please follow NHS guidelines and reschedule our shoot.
Can I use the photos for other portals such as Booking.com?
Yes, you are welcome to use the photos for any letting portal. If you have a website for your property you can use the photos there too.
Copyright always belongs to the photographer (i.e. me) unless by prior arrangement. With AirBnB listings the photos are usually only useful to the property owner (i.e. you).
However if your architect / builder / interior designer / anyone else would like to use the photos please put them in touch with me directly to arrange licensing.
What areas do you work in?
Anywhere in Edinburgh, primarily the New Town, Old Town and Leith. I’m happy to work farther afield and can provide photography in St Andrews and Central Glasgow if you cover travel expenses.
Does weather matter?
Short answer: no.
Generally speaking, cloudy weather is better than strong sunlight for interior photography. However sunlight can be beneficial for AirBnB photography – it helps your property look welcoming and gives your listing a holiday feel.
If the light is continually changing due to clouds passing then everything will take longer.
If you have a good view from the windows it would be optimal to aim for a day with high visibility. Obviously we can’t control this, and in Scotland we can’t even always predict it. Choosing the correct time of day will be more important than weather – let’s discuss this before you schedule photos.
If it’s important to show the view please make sure the windows are clean. Yes, it’s worth saying this again!
How do you shoot and edit photos for holiday lets?
This depends on your property but I usually mix flash with ambient light. I prefer using available light whenever possible but most apartments look best with a little flash. Some darker rooms look best if I use mostly flash. The images on this page are examples from all natural to all flash.
Finished photos are made by combining several frames to create a natural look. I remove scuffs, marks, snagging, wires, fire alarms etc if your required turnaround time allows.
AirBnB Plus listings don’t use flash. This keeps their photography looking consistent across the platform. It’s rarely the best option unless your apartment has great available light.
Do you provide property photography in Edinburgh?
Yes. For residential property sales I provide a streamlined service to allow faster turnaround times. If you need property photography I’m happy to help.
What’s the difference between short term rental photos and property photos?
Property photography (a.k.a. real estate photography) is informational and objective. Wide angle shots from corners. Show the whole room in one image. Show the buyer exactly what they are getting. Property photography is intended to be used once on ESPC to entice potential buyers into visiting a property then making an offer to buy it.
Interior photography is more emotional and subjective. Tighter compositions and better light. One point compositions. Capturing the design is more important than the layout. Sell the atmosphere of the space. Interior photography is used across print adverts, booking portals, press, social media etc for years.
Holiday let photos are a combination of both. Your listing should sell the atmosphere and experience of being there. Part interior photography to showcase decor, furniture and style. Part property photography to show potential guests what they will get when they book your apartment.
How will you deliver the photos?
Files are rendered as jpegs to the optimum standards recommended by AirBnB. This is the same resolution that Booking.com specify.
I like WeTransfer because it’s the simplest option for you – all we need is your email address, no sign-up needed.
If you would prefer Dropbox or Google Drive to keep a cloud backup that’s no problem, just let me know.
Do you keep backups of my photos?
I aim to keep backups for at least twelve months but can not guarantee this. Please keep at least one extra copy of the files on a separate device if you might need them again for listing on other platforms.
Anything else I should consider?
If you have any other questions please ask.