Photography is widely regarded as the most important aspect of a holiday let listing. Making a good first impression with bright and natural photos helps you book more guests. Optimise your prices during busy seasons and maintain occupancy levels during quiet seasons. Maximise ROI from your apartments.
I provide photos specifically for AirBnBs and short term rental in Edinburgh. A combination of interior photography and property photography to show your listing in its best light.
Whether you’re listing your own flat or managing many flats I’m happy to help. Call me on 07927 936636 or email hello@iain-robinson to find out more.
AirBnB Photography FAQs
How should I prepare my flat for taking photos?
Your photos are a one-off investment which should last for years, so it’s essential to show the property at its best.
The most important factor is to make sure the flat is clean and ready for guests. It should at least be in the condition that guests expect to experience when they book their stay. Every scuff or speck of dust will show up on camera. Windows and reflective surfaces are especially noticeable. Cleaning your apartment in real life is much faster and cheaper than cleaning it in Photoshop!
Please make sure the lights all work – I don’t need them to take your photos but sometimes it looks better to have them switched on.
How long does it take to shoot and edit my photos?
I need at least an hour to shoot a small flat. If possible I like to spend more time because this results in better photos. Straightening lamps and furniture, arranging pillows and cushions, hiding cables etc all adds up.
Editing photos to look natural can be a slow process. I edit all my own photos to ensure consistent quality. Editing is equally as important as shooting.
Depending what else I need to do it usually takes two days to deliver edited images. If you need them sooner I’ll do my best to accommodate this, but please let me know before the shoot.
I’m usually available with a week or so’s notice but always need to prioritise longer term projects. If you need photos urgently but I’m too busy I can put you in touch with another reliable photographer.
How much do AirBnB photos cost?
I charge £99 for a one bedroom property in central Edinburgh. If you have a flat in a good area this will provide exceptional ROI.
If you have a larger property please contact me for pricing.
Why is this so surprisingly affordable?
I enjoy shooting AirBnB photos because it’s a straightforward process which delivers clear value to the client. This doesn’t require meetings and bureaucracy. It’s also a good way to keep improving my interior photography in between bigger jobs.
My standard prices are based on the assumption that there are no people in your apartment. Working around other people is possible, but waiting for guests to check out and housekeepers to clean rooms is a slow process. If you really need photos done while guests or housekeepers are present I charge £375 per half day (up to four hours). Please bear in mind that the photos will be much better if your apartment is empty.
How many photos do I need for my listing?
AirBnB specify a maximum of 25 photos per listing in their photography guidelines. It seems sensible to keep within the recommended amount unless you have a larger property with several bedrooms. Vertical photos can be combined into diptychs to reduce the total number of images.
Do I (the owner) need to be there to supervise?
No, most regular clients are busy people and prefer not to attend shoots. I’m quite happy to do your photos on my own if you send me the entrance code. This is helpful for me because it can allow more flexibility with timing.
That said, if you would prefer to be there it’s great to have your input. It’s best to meet new clients in person at least once.
Can you still do my photos during the pandemic?
I’m taking the coronavirus situation very seriously – you should be too.
Residential property photography is clearly permitted within current public health laws.
This is a great opportunity for hosts to update photos before properties are busy again. When travel restrictions are lifted there will still be plenty people who want to visit Edinburgh.
Currently I’m happy to shoot properties if they are clean. Please have windows open in each room if we need to be in the property together.
If you would like to meet in person that’s fine but let’s be sensible about social distancing. I’ll wear a mask and clean my hands regularly. Please wear a mask if we are in the property together.
If you are in any doubt whether you might have been in close contact with infected people please follow NHS guidelines and reschedule our shoot.
Can I use the photos for other portals such as Booking.com?
Yes, you are welcome to use the photos for any letting portal. If you have a website for your property you can use the photos there too.
Copyright always belongs to the photographer (i.e. me) unless by prior arrangement. With AirBnB listings the photos are usually only useful to the property owner (i.e. you).
However if your architect / builder / interior designer / anyone else would like to use the photos please put them in touch with me directly to arrange licensing.
What areas do you work in?
Anywhere in Edinburgh, primarily the New Town, Old Town and Leith. I’m happy to work farther afield and can provide photography in St Andrews and Central Glasgow if you cover travel expenses.
Does weather matter?
Short answer: no.
Generally speaking, cloudy weather is better than strong sunlight for interior photography. However sunlight can be beneficial for AirBnB photography – it helps your property look welcoming and gives your listing a holiday feel.
If the light is continually changing due to clouds passing then everything will take longer to shoot.
If you have a nice view from the windows it would be optimal to aim for a day with high visibility. Obviously we can’t control this, and in Scotland we can’t even always predict it. This is another reason why I prefer to spend more time shooting a property – there is more chance of getting some shots that have good light outside.
If it’s important to show the view please make sure the windows are clean. Yes, it’s worth saying this again!
How do you shoot and edit AirBnB photos?
This depends on your property but always using a mix of flash and ambient light. I love using available light but most apartments look best if I add a little flash. Some darker rooms look best if I use mostly flash.
Each finished photo is made by combining several exposures. Then I remove scuffs, marks, snagging, wires, fire alarms etc if your required turnaround time allows me to.
AirBnB Plus listings don’t use flash. This keeps their photography looking consistent across the platform. It’s rarely the best option unless your apartment has great available light.
Do you provide property photography in Edinburgh?
Yes. I prefer shooting holiday lets because they are usually decorated and furnished to a high standard. Interior photography for AirBnBs and hospitality companies is my primary specialisation. For residential property sales I provide a streamlined service to allow faster turnaround times.
What’s the difference between AirBnB photos and property photos?
Generally speaking, property photography (a.k.a. real estate photography) is informational and objective. Wide angle shots from corners. Show the whole room in one image. Show the buyer exactly what they are getting. Property photography is intended to be used once on ESPC to entice potential buyers into visiting a property then making an offer to buy it.
Interior photography is more emotional and subjective. Tighter compositions and better light. One point compositions. Capturing the design is more important than the layout. Sell the atmosphere of the space. Interior photography is used across print adverts, booking portals, press, social media etc for years.
Holiday let photos are a combination of both. Your listing should sell the atmosphere and experience of the space. Part interior photography to showcase decor, furniture and style. Part property photography to show potential guests what they will get when they book your apartment.
How will you deliver the photos?
Files are rendered as jpegs to the optimum standards recommended by AirBnB. This is the same resolution that Booking.com specify.
I like WeTransfer because it’s the simplest option for you – all we need is your email address, no sign-up needed.
If you would prefer Dropbox or Google Drive to keep a cloud backup that’s no problem, just let me know.
Do you keep backups of my photos?
I aim to keep backups for at least twelve months but can not guarantee this. Please keep at least one extra copy of the files on a separate device if you might need them again for listing on other platforms.
Anything else I should consider?
If you have any other questions please ask.